As part of the Bodice design team, I contributed to the "Sum" AW21 collection, a celebration of dynamic movement and unexpected combinations. This collection pushed boundaries with its interplay of bold colours, captivating shapes, and fluid textures, designed to empower the wearer with every step.

My responsibilities:

• Concept Development & Planning: Collaborated with the team to brainstorm ideas, define the collection's narrative, and ensure a cohesive flow of garments.
• Research & Trend Forecasting: Immersed myself in current trends and cultural influences to inject fresh perspectives into the designs.
• Design & Material Sourcing: Sketched and developed unique garments,meticulously selecting high-quality materials that aligned with the collection's vision.
• Production Management: Organized and oversaw the production process,ensuring timely delivery and adherence to quality standards.
• Photoshoot Coordination: Collaborated with photographers and stylists to bring the collection to life in captivating visuals.
• Digital Asset Creation: Compiled line sheets and other digital assets for international buyers, featuring accurate technical sketches and product information.